Episode 11: Customer Community
In part two of the third phase in the Consulting Curve Process, Peter Selby chats about the “Customer Community.” We touch on not only the various facets of a Customer community and its many benefits, but also include a quick recap of the importance of building the right network. Another great episode including:
- Community is essential for retaining your best clients
- Customer Communities are very unusual in the consulting space
- Adding value to your customers and providing them a forum to share amongst themselves is powerful
- You must build the right kind of network for the right kind of business
With this learning takeaway: “Customer Communities are exclusive ecosystems where customers find and share value!”